Tuesday, May 5, 2020

Oman Oiltanking Terminals & Co Llc Samples †MyAssignmenthelp.com

Question: Discuss about the Oman Oiltanking Terminals Co Llc. Answer: Introduction Operations management has two attributes i.e. operation and management. Operations are executed to accomplish the tasks in an appropriate manner while management is responsible for managing and directing all the tasks of the organization in such a way so that desired outcomes could be acquired. In this report, operations management of Oman Oiltanking Terminals Co. LLC (OTO) will be covered with the view to analyse their efficiency and position in the international marketplace. It is positioned at entrance of the Arabian Gulf. Oman is yet to open a world class port in Sohar which will describe the significance of new era for Sultanate. Apart from this, it primary activities are providing storage facilities to other companies in relation with petroleum products, gases and chemicals. Primary aim of the organization is to serve the Middle East region and from Gulf to other continents and regions (Slack, Brandon-Jones Johnston, 2013). Primary activities of an oiltanking company are to adopt advance and effective quality measures for improving the service effectiveness and quality as quality factor plays vital role in the success and growth of oiltanking industry. Apart from the quality measures, oiltanking companies also need to concentrate over its process designing, inventory management, etc. This helps the organization to promote its services in the target market which is essential with the objective of uplifting the position of the organization in the market as well as to accomplish desired goals and objectives in the market (Oiltanking Terminals Co. LLC, 2018). Operation management of OTC In operation management of Oman Oiltanking Terminals Co. LLC, various processes are included which focuses on management of activities, improvisation of service quality as well as to manage activities of the organization in appropriate manner so that the desired goals could be accomplished. In the process management procedure, organization analyses available resources of within the workplace and also focuses over adopting required measures so that the organizational performance could be uplifted along with developing a significant image in the target market. In this report, quality management operation of OTO will be discussed in relevance with process designing, quality and inventory management (Olhager, 2013). Quality management This factor plays crucial role in OTOs operations as it is a service based enterprise; hence, improving service quality is a necessity in terms of maintaining effective position in the market. With the help of providing high quality services to its target audience, OTO has been able to maximise returns and distributing attractive benefits to its stakeholders. Adopting advanced quality measures helps the organization to develop and maintain its significant image amongst its potential and target customers. Along with this, it also helps the company to upgrade its service quality so that the customer base could be increased and organization could be able to expand its operations in the target market (Glcan, et. al., 2013). In recent years, complexities in this industry is increasing rapidly and due to this, oiltanking companies have moved towards invention in order to make their separate identity from its competitors as well as to attain competitive advantage in the target market. Apart from the adaptation of unique measures, OTO focuses over improving customer care services. Customers are most important segment of a service-based enterprise, thus, adopting customer care measures has helped the organization to develop positive image amongst the target audience for company. Organization has adopted various safety measures which are necessary in terms of their operations (Waterman, 2014). Inventory Management This is a crucial operation for oiltanking industry which directly affects performance and position of the organization in the target market. Inventory management deals in managing raw material, finished goods, deliveries, sales and all other attributes which relates with the inventory. Generally, this process is executed by a manufacturing industry and as OTO is also one of those enterprises, thus, inventory management technique could be adopted by them. With regards to the management of raw materials, work in progress, etc., OTO uses sundry measures such as independent demand, dependent demand, just in time inventory, etc. (Gulcan, et. al., 2014). Effective management of inventory helps the organization to measure reorder point, asset tracking, service management, product identification, and inventory optimisation. All these situations have a huge impact over organizational performance. Optimum utilisation of inventory management technique has increased OTOs efficiency through which they are providing number of services such as storage of petroleum, chemical and gases, transfer from tank to tank, truck container loading, injection of activities, etc. (Gorla, Somers Wong, 2010). Process Design While executing process designing for an oiltanking company, it is necessary to consider all relevant factors which plays crucial role in performing the tasks of the organization. In this scenario, OTO is rendering various services, thus, it is required to consider characteristics of service and other relevant factors of service. This is necessary for designing of the process as well as to manage operations of the organization in an effective manner (Fan, 2012). Service characteristics are: Intangible in nature Instant Can be consumed and produced at the same time, etc. Apart from the characteristics of service, OTO also considers various dimensions of service and quality in process designing which helps them to enhance its performance in the marketplace. Primary objective of process designing is to produce effective services so that consumer satisfaction and related objectives could be acquired. OTOs process design has the potential to produce effective services through utilisation of available resources (Jingfeng, et. al., 2013). Apart from this, it has been observed that their process management techniques are effective enough to maintain consistency in managing service quality. Quality management is a vital aspect for service based enterprises, thus, it is necessary for them to conduct all the activities in such a manner so that organization could be able to uplift its performance along with the development of an effective image in the target market. Above discussed activities describe the significance of quality management and it also helps the organization in decision making process. Decision making process involves analysing relevant scenarios and reaching to a final call through utilising all available resources so that desired outcomes could be acquired (Jahanshani, et. al., 2014). Following measures could be adopted for uplifting organizational performance: Keeping employees in loop: It has been observed that sharing companys missions, vision with the employees makes attainment of organizational desired goals an easy task. Thus, while making plans for accomplishment of goals and objectives, it is necessary to involve the employees in decision making process and it should be ensured that the plans are developed as per employee efficiency. Technology upgradation: In oiltanking industry, technological factor plays vital role. Thus, it has been recommended to OTO to adopt technological advancements on regular basis. This will help the organization to meet up with the latest trends, customer needs and wants, etc. (Wilson, et. al., 2012). Strengths and Weaknesses of OTC Reviewing strengths and weaknesses helps the organization to analyse its efficiency in comparison with the external business environment. Strengths are positive points for an organization which describes its capabilities while weaknesses describe incapacities of organization. Both these factors are part of internal analysis and control over these measures could also be imposed. Strengths: Oman Oiltanking Terminals Co. LLC offers various services such as product storage, ISO container loading, circulation and blending of homogenizing, pipeline transfer, etc. Petroleum, chemical, gas, etc. products are handled by OTO. It has the largest capacity of 1,366,640 cbm across the country. Apart from this, OTO also offers unique pipeline connections such as ORPIC Refinery, OMC methanol plant and AOL Aromatics plant (Jahanshani, et. al., 2014). Weaknesses: Much dependent over domestic market for growth and expansion Due to limited market share, low revenues and profitability. In order to overcome from these weaknesses, organization is required to adopt effective measures along with sources for arranging funds. This is required for expansion of the organization in the international market (Wilson, et. al., 2012). Conclusion From the aforesaid information, it can be concluded that OTO is executing its operations in domestic market, thus, expansion is required. In this report, operation management of OTO has been discussed in respect of quality management operation. Along with this, efficiency of the organization has also been discussed in comparison with its limitations. Along with this, major products and services of the organization have also been discussed. Scope of improvement has also been discussed through which OTO could expand its operations to other parts of the globe which will lead to increase the revenues and market share in the international oiltanking industry. References Fan, Z., 2012. Inventory Information Collection and Management System of Gas Station [J].Computer Measurement Control,7, p.088. Gorla, N., Somers, T.M. and Wong, B., 2010. Organizational impact of system quality, information quality, and service quality.The Journal of Strategic Information Systems,19(3), pp.207-228. Gulcan, T.A., Esmer, S., Zorba, Y. and Sengoniil, G., 2013. Factors Affecting Operational Ef?ciency of Chemical Cargo Terminals: A Qualitative Approach.Marine Navigation and Safety of Sea Transportation: Maritime Transport Shipping, p.27. Glcan, T.A., Esmer, S., Zorba, Y. and ?engnl, G., 2014. Determinants of Operational Efficiency at Chemical Cargo Terminals.TransNav, International Journal on Marine Navigation and Safety od Sea Transportation,8(2). Jahanshani, A.A., Hajizadeh, G.M.A., Mirdhamadi, S.A., Nawaser, K. and Khaksar, S.M.S., 2014. Study the effects of customer service and product quality on customer satisfaction and loyalty. Jingfeng, Z., Guangping, S., Gangqiang, Z. and Jinling, L., 2013. Optimization of the flash gas treatment process for a high-H2S natural gas purification plant.Natural Gas Industry,33(7), pp.108-112. Kassim, N. and Asiah Abdullah, N., 2010. The effect of perceived service quality dimensions on customer satisfaction, trust, and loyalty in e-commerce settings: A cross cultural analysis.Asia Pacific Journal of Marketing and Logistics,22(3), pp.351-371. Oiltanking Terminals Co. LLC, 2018. Services. Accessed on 21st March 2018 from https://www.oiltanking.com/Oiltanking/en/services/terminals/oil_storage/middle_east/oiltanking_oman_sohar.php Olhager, J., 2013. Evolution of operations planning and control: from production to supply chains.International Journal of Production Research,51(23-24), pp.6836-6843. Slack, N., Brandon-Jones, A. and Johnston, R., 2013.Operations management. Pearson. Waterman, A.S., 2014.Service-learning: Applications from the research. Routledge. Wilson, A., Zeithaml, V.A., Bitner, M.J. and Gremler, D.D., 2012.Services marketing: Integrating customer focus across the firm. McGraw Hill.

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